ADVANTECH-AURES is a global designer and manufacturer of POS and KIOSK hardware, built on more than 35 years of experience in retail and point-of-sale technology. Originally founded in France in 1989 as AURES, the company joined the Taiwan-based Advantech Group in October 2024, combining Advantech's strength in industrial IoT with AURES's design-driven heritage in point-of-sale systems.
The group develops and markets its solutions in over 60 countries, with operations spanning France, the UK, Germany, the US, and Australia. Its product range covers POS terminals, self-service kiosks, mobile and vehicle-mount terminals, digital signage, printers, and peripherals: all built around the idea that hardware should support a retailer's brand identity and customer experience, not just its transactions.
WD Holding is the official representative of ADVANTECH-AURES in Armenia, bringing this hardware portfolio and design philosophy to the local retail and hospitality market. Through this partnership, Armenian retailers, food-service operators, and points of sale gain access to internationally proven POS and kiosk technology, supported locally by WD Holding.